This is a guest post by John Simonetta, owner of ProformaGreen, an eco-friendly promotional items consultancy. John’s blogs are designed to keep us up to date on the “greening” of his industry.
This is a short video we took of Robert De Veau with Hirsch Gift showing the Eco Button at the Promotional Products Association International (PPAI) event in Fort Worth last weekend.
Initially I stopped at the Hirsch Gift booth to discuss their new line of bamboo and PET flash drives – yes another vendor is entering the green flash drive market – but then Robert showed me the Eco Button.
The idea is basic. How many hundreds of computers are in your average office block? How many hours are those computers on during the day when people are not using them?
With the Eco Button one click places the computer into deep sleep mode, saving energy when you go to lunch or a meeting. And because it is a promotional item, the Eco Button can be imprinted with your organization or company name so that your brand is always associated with the energy saving that is happening.
Robert gives a better overview in the video.
For more videos on eco products see www.youtube.com/proformagreen. For more on the Eco Button contact Robert or check out the Hirsch website at www.hirschgift.com or contact us at info@proformagreen.com.
Adventures in Green Marketing 
I am a “green” company in Bermuda, just in initial stages and am looking for products. I am trying to contact ec-button. Would you have a telephone contact from them as I have not received repies to my emails.
Thanks,