This is a guest post by John Simonetta, owner of Proforma Simonetta Freelance, an eco-friendly promotional items consultancy (see proformagreen.com). John’s blogs are designed to keep us up to date on the “greening” of his industry.
I have written about Norwood before, they are one of the lions in our industry in terms of size, product line and experience. In 2009 Norwood is continuing to expand their line of promotional items with green and eco-friendly credentials, including several new organic cotton totes.
Finding the right tote is always a bit of a hassle for marketing teams, and with convention season and indeed Earth Day right around the corner, many Ecopreneurists want to make sure their bags stand out in the crowds.
Well, Norwood’s new Organic Wide Handle Tote is a great example of a fashionable yet practical tote bag that does stand out, and that most Ecopreneurist would be proud to brand with their company or organization name.
Made from 7 oz. 100% certified organic cotton duck the bag boasts a modern, streamlined design, spacious main compartment and extra large imprint area. Norwood even offers a 24hr turn on this bag, so it is available for last minute projects.
According to Norwood, the majority of the organic cotton fabric they use comes from Indian growers with the fabric being produced by certified raw material suppliers in that country. The cotton is certified organic under the scheme of GOTS and the Organic Exchange by the Control Union (formerly known as SKAL) which is internationally accepted. All organic cotton used by Norwood is certified by the Control Union, regardless of the source of the material. Continue reading
Adventures in Green Marketing 