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Greening Zebra with an Eco-Chic Pen

20 Jul

Zebra Eco Jimnie Clip Retractable Ballpoint

In 2011 Gemline started to Zebra Pens as part of their custom printable writing instruments line. Custom printed Zebra pens are exclusive only to Gemline, and Gemline offers over 110 items from the Zebra Collection. You have likely seen Zebra Pens before.

Zebra is a global brand, with a focus on precision writing tools at affordable prices. Zebra Pen Corporation was founded in New York in August 1982 as an independent corporation wholly owned by Zebra Co. Ltd., of Tokyo, Japan, which start making pens in 1914.

Zebra also seems to be a socially responsible company, supporting a number of organization in the US including City of HopeKids in Need, and The National Breast Cancer Foundation, Inc.

Gemline offers two Zebra pens in their LivingGreen line, the Eco Jimnie Clip Retractable Ballpoint made from 75% post-consumer waste materials and the 2 Color Retractable made from 70% post-consumer waste, and available with Breast Cancer Awareness clip on PINK pens.

Two pens out of 110+ is not a very impressive first step, but as is often the case with sustainable materials, the first few items as really just a test. If they sell, more will follow. This seems to be the same methodology used by BIC Graphics as well. Indeed all the “brand” names seem to still be behind promotional only names like Shepenco when it comes to sustainable material offerings.

Still Zebra is a know name and global brand, with 100 years of history and reputation standing behind that brand, so the Eco Jimnie is a first step. Let’s give Zebra and Gemline some time and see how long it takes them to run with the idea of sustainable models throughout the Zebra line.

If you are ASI and wish to learn more about Zebra pens from Gemline contact Andrea Catalano. If you are interested in Zebra pens to promote your own business contact your local promotional items vendor or email for information and pricing.

Shepenco Adds Tires To Encore Recycled Pen Line

19 Jan

Shepenco Encore Line

Apparently if you are looking for informational bytes on tire disposal, the thing to do is ask a pen company. But not any pen company. Ask Shepenco, a business leader in promotional writing items since 1933.

According to Shepenco, it seems that each year over 2 billion tires are sent to scrap in the USA, and that globally 1 tire is discarded per person each year. A quick peak at the U.S. Census Population Clock puts the current global population at 6.8 billion and rising, so yes, that is a heck of a lot of tires.

A very, very small, but promising tick at that growing pile of tires is the new RE-TIRED™ Stick Pen that Shepenco is adding to their already popular Encore Recycled Pen line.

Each RE-TIRED™ Stick Pen contains at least 30% tire material, or saying this another way, each tire saved from the scrap heap makes roughly 10,000 RE-TIRED™ tire pens.

Like the rest of the Encore line, the new RE-TIRED™ Stick Pen is just a pen, fulfilling all the necessary requirements of a normal writing instrument.

But if you’re, say, a car dealer, or trucking company, or dare I say TIRE MANUFACTURER, hey, then this is the promo pen for you.

The imprint area of the Encore line is 3⁄4″ x 2″, which is a good size that can take your message around the arc of the imprinted space.

Other recycled Encore pens are made from U.S. currency (green body), denim (blue body), and newspaper (white body).  The black RE-TIRED™ Stick Pen comes standard with black ink, while the rest of the line comes with a standard blue ink.

All pens are priced the same, so mixing and matching on large orders is always a possibility.

If you are an ASI member with questions about Shepenco Joyce Allen is the contact to talk to. If you are interested in these items to promote your own business contact your local promotional items vendor or email for information and pricing.

Video: Shepenco Newsprencil

30 Sep

Stumbled across this video on the new Newsprencil from Shepenco. The Newsprencil™ is made from 75% recycled newspaper and 25% new paper, comes in five colors with brass-colored ferrules and green erasers to make this unit scream eco-friendly. Newsprencil™ is easy to sharpen and splinter free.

Here is the video from our friends at filmed at ASI San Diego.

If you are an ASI member with questions about Shepenco Joyce Allen is the contact to talk to. If you are interested in these items to promote your own business contact your local promotional items vendor or email for information and pricing.

Amazing Deal on Amaze From Shepenco

27 Aug

Proforma Green Marketing and have been asked by Shepenco to help them liquidate their remaing 2010 inventory of the Amaze Pen. The Amaze™ boasts 100% certified compostable/biodegradable material used to produce the barrel and mechanisms. According to Shepenco, presuming adequate soil moisture, the barrel material will compost in about 90 days. Only the spring and refill are not compostable after 90 days.

The Amaze normally runs $0.83 per unit at 5000 units with one color imprint. Proforma Green Marketing is offering the Amaze at the amazing price of $0.64 per unit with minimum run of just 300 units. This is a fat, fun pen with a big 3⁄4” x 2” imprint area.

Stock is limited. As of posting we have AMAZE YELLOW, 3246 units w/BLACK INK, AMAZE GREEN, 1100 units w/BLUE INK, AMAZE BLUE, 2050 units w/BLACK INK, AMAZE RED 4000 units, w/BLUE INK & 500 units w/BLACK LINK,  AMAZE BLACK, 2900 units w/BLACK INK. Swapping ink colors in pens is not possible, sorry.

Close Out Flyer

Again this deal is only for readers of this blog and Proforma customers. So if you want these pens printed with your logo, email me directly at

Come and get them.

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