Blue 16 oz cup2go, 11 colors currently available
The latest attack on the disposable coffee cup from the promotional products industry is a new group of BPA-free plastic tumblers designed to look like paper but provide a reusable and brandable alternative.
These new mugs look a lot like the same unbranded products the public has seen at Starbucks, Wal-Mart, and other retailers. The idea is getting a reusable tumbler to market that acts more like the classic paper coffee cup, a light drinkware item, that fits the hand, and the car holder, in the same way as a paper cup.
In this category of reusable, BPA-Free tumblers, different vendors are approaching the idea from different angles. Some are going with an explosion of color, some with pre-prints, and some with a retake on the classic paper layout with paper wrap.
The 16 oz and 20 0z cup2go from The Express Line is a double wall plastic tumbler with threaded lid, and these guys are all about color. The cup2go currently is available in 11 very vibrant colors, including early morning favorites like Apple, Pink, and Yellow.
The 16 oz cup2go is available with a 3-3/4 x 3 x 8-1/2 imprint area, while the imprint area on the 20 oz is 4 x 3 x 8-1/2. Both models are dishwasher and microwave safe.
DA8166 16oz. Mighty Plastic Calendar Mug
For a pre-print approach we turn to the Debco 16oz. Mighty Plastic Mug, now available as the pre-printed DA8166 16oz. Mighty Plastic Calendar Mug, with 3” W x 1” H vertically on side imprint.
(The Mighty Plastic Mug is actually available in a number of trims, all of which stand 7″ H x 3.75″, and mostly run a 6.5” W x 3” H imprint area, and come with a twist top lid.)
The DA8166 16oz. Mighty Plastic Calendar Mug come pre-printed with a four-color process imprint of the 2011/2012 calendar. The pre-print idea has done very well for bags, and I expected it to quickly catch on in drinkware as well.
The calendar idea will likely work well for HR and other corporate programs with a focus more on employees and the office environment, whereas I see the cup2go more about college campuses and resort towns.
The last idea is best shown by the DPT18 DUNCAN from Avaline.
The Duncan BPA-Free Tumbler
The DPT18 DUNCAN is featured in the Avaline 2011 catalog but it is not currently on the Avaline website, as Avaline has these mugs on back order. They will be available again soon. The first time I saw this configuration was actually from a client who had purchased a mug very similar to this design at a retail outlet.
Basically the DPT18 DUNCAN faithfully reproduces the paper coffee cup out of BPA-Free plastic in white, and then accents that cup with a bright silicon wrap to add color to the product.
Since the imprint is on the mug and not the band, your imprint rides a little low on the tumbler, but the overall impact, especially when the imprint is match to band color, is rather nice.
I like the look. The DPT18 DUNCAN is my choice for the farmer’s market, the corner coffee shop, and the PTA fundraiser.
If you’re looking for more information on these tumblers go to the source. The ASI contact for the The Express Line is Nicki Russo, talk to Jeremy Rich at Debco, and for Avaline information you want Jenn Olivencia.
If you are interested in these items to promote your own business contact your local promotional items vendor or email info@proformagreen.com for information and pricing.
Adventures in Green Marketing 
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