Carnival Cup by Glass America
Just back from the City of Arlington EcoFest, where Proforma Green Marketing had a booth focused on educating the public about eco-friendly marketing solutions for business and organizations. What item in our booth seemed to elicit the most interest? The clear winner was the Carnival Cup from Glass America.
The Carnival Cup has the advantage of sharing its design with similar style tumblers seen in retail stores like Wal-Mart and Starbucks, so there is already a level of familiarity existing with the audience (which is a desirable attribute for a promo item).
Like those retail tumblers the Carnival Cup is a reusable, BPA free, double wall acrylic tumbler, with screw top lid, bundled with a matching acrylic straw. With single color imprint, a 20 oz. Carnival Cup runs $3.99 at 144 units. Imprint area is a large 4in x 2.5in, and multiple color imprints are possible. Glass America sells the same unit at 16oz for $3.49, again at 144 units.
Another reason the Carnival Cup might have collected so many questions from the audience is that the City of Arlington was selling the similarly designed 16oz spirit tumbler from the express line (the company that does not believe in capital letters), so there were really a lot of these units floating around the event.
The spirit tumbler is available in 16oz, 24oz, and the brand new 20 oz tall. All sizes are available in 10 colors – Glass America offers only black, green, red and clear, while the express line has hipper options like aqua and tangerine – and like the Carnival Cup come with a matching straw.
Aqua 16oz spirit tumbler
Either of these units are great ideas for companies starting reduce, reuse programs, as the main claim to eco fame of this design is their re-usability. The wide tops and matching straws make them an easy beverage holder for soft drinks and ice tea.
Of course anyone in the beverage industry or food services might also want to consider the Carnival Cup design for giveaways. At EcoFest we saw their popularity with the audience and this is the type of item that travels with the recipient from work to home to play, always keeping your brand in front of your client.
If you are an ASI distributor Helen Henderson is the contact to talk to at Glass America, which also goes by the name Modern Glass. Nicki Russo is the contact to talk to at express line.
If you are not in the promotional items business and interested in either item to promote your own business or organization, contact your local promotional items vendor or email info@proformagreen.com for information and pricing.
Adventures in Green Marketing 
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