This is a guest post by John Simonetta, owner of an eco-friendly promotional items consultancy (see proformagreen.com). John’s blogs are designed to keep us up to date on the “greening” of his industry.
Gill-line is one of more established specialty vendors in the promotional items market, focusing on inexpensive small signs, like decals, yard signs, bumper stickers, labels and magnets. You can see their stuff online at gill-line.com.
Starting in 2009 Gill-line is branching out into green promotions with their new Gill-Green line divided into Biodegradable & Recycled, Recyclable, and Recycled items. This is a new venture for Gill-line and we will see how they progress with the line throughout 2009.
The item that I wanted to talk about today is designed to address that bane of fair grounds, suburbia and political campaigns, the yard sign.
No points on timing here, as Gill-line just missed one of the longest election cycles in US history, but they are now offering recyclable white, all weather, 3/16″ thick corrugated plastic yard signs made from #5 plastics.
With EPQ of $2.52 on a 18in x 24in two color one side sign pricing is comparable to standard signage. The signs come in a number of common shapes from 6in x 24in to 48in x 96in, and full color impressions on these signs are no problem.
These signs make a great green alternative for event signage as well as other basic marketing purposes.
Please visit the Gill-line website for more information on these signs or email info@proformagreen.com for more information and pricing.
Adventures in Green Marketing 
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